Inroads and Outreach: How the Automobile, Advertising, and Personal Experience Helped to Shape Yellowstone (Public Lecture or Presentation)
Title: Inroads and Outreach: How the Automobile, Advertising, and Personal Experience Helped to Shape Yellowstone
Abstract: Yellowstone has a rich and varied history that can be told in many ways. This presentation will detail parts of Yellowstone’s history beginning with the introduction of the automobile to park environs. As access to the park changed, so did advertising and outreach to diversify and increase attendance. Through varying perspectives that are portrayed in newspapers, travel brochures, advertisements, personal narratives, and other park based ephemera, a colorful history and deeper story will emerge.
Author: Bryan Ricupero
Author: Nora Plant
Date: 06/05/22
Location: Montana State University

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